Natasha Franck

Natasha Franck is Founder and CEO of EON. EON’s mission is to connect every item with a Digital ID to make products more traceable, intelligent and valuable. EON’s technology has been at the forefront of digital transformation in fashion retail, digitizing products for global brands such as Chloé, H&M, YOOX NET-A-PORTER, Target, Zalando and more.

In 2021, Natasha partnered with His Royal Highness the Prince of Wales to steward a commitment from the CEOs of leading luxury brands including Burberry, Stella McCartney, Brunello Cuccinelli, Giorgio Armani, Mulberry, and many more, to introduce Digital IDs across all products by 2025. Before founding EON, Natasha worked in smart cities and sustainable urbanism at Delos and Jonathan Rose Companies. Natasha holds a Bachelor’s Degree from Georgetown University.